Website Internationalization

by cindy on 16 August, 2008

Last updated 25 October 2008

This is part of the Get International Clients Business Guide 2 – Plan Your International Sales Road Map. A direct link is at the end of this guide.

Internationalizing your website is the first step in opening your online business for international business development.

Website internationalization takes your current website, the one you have for your domestic market, and adds small touches to make it appealing to international visitors as well as your domestic visitors.

There are two main reasons to internationalize your website:

  • Your website may be pushing foreign visitors away
  • Successful international business development leads to localized websites, and localized websites are much easier to create if you have an internationalized website

An internationalized website communicates well with all of your audiences: domestic and international.

Frequently Asked Questions

What Is An International Website?

What Is An International Website

What Is An International Website?

What Is An Internationalized Website?

What Is An Internationalized Website

What Is An Internationalized Website?

How Fast Can You Internationalize A Website?

How Fast Can You Internationalize A Website

How Fast Can You Internationalize A Website?

Why You Need To Internationalize Your Website

Is Your Website Sabotaging Your International Business Development?

Is Your Website Sabotaging Your International Business Development?

Is Your Website Sabotaging
Your International Business Development?

What Website Do You Need To Open For International Business?

What Website Do You Need To Open For International Business

What Website Do You Need
To Open For International Business

Prepare For International Markets

Prepare For International Markets

Prepare For International Markets

Website Internationalization Before Localization

Website Internationalization Before Localization

Website Internationalization
Before Localization

Internationalize Your Website To Transition To A Global Market Internet Business

Internationalize Your Website To Transition To A Global Market Internet Business

Internationalize Your Website
To Transition To A
Global Market Internet Business

How To Use International Marketing Strategy To Plan For Your Globalized Website

How To Use International Marketing Strategy To Plan For Your Globalized Website

How To Use
International Marketing Strategy
To Plan For Your Globalized Website

The 7 Steps To Internationalize Your Website

Tips To Increase International Appeal

 7 Easy Tips to Internationalize Your Website


7 Easy Tips to Internationalize Your Website

What can you do to increase the international sales appeal on your website?
Do you want some simple tweaks to improve your communication across all of your audience?

Internationalize Your Website

 Internationalize Your Website


Internationalize Your Website

Are you read to internationalize your website?
Read this Business Guide to learn how.

More On Tips On Website Internationalization

Here are some other articles on website internationalization:

How To Organize Your International Communication On Your Website

 How To Organize Your International Communication On Your Website

How To Organize
Your International Communication
On Your Website

Website Design For International Markets

Website Design For International Markets

Website Design
For International Markets

Consistency For International Business Success

Consistency For International Business Success

Consistency For International Business Success

What is the best way to create your international websites?

How do you prepare for a global presence online?

Read to find out how to apply consistency online.

Next Step After Website Internationalization – Website Localization


After website internationalization, the next logical step is what is referred to as Website Localization. Website localization usually refers to a website with a country specific URL and is targeted to one country. This is a big step. There are two other options for businesses not yet ready to take this step. You can read about these other two options here:

How To Organize Country Specific Content On Your Website

How To Organize Country Specific Content On Your Website

How To Organize Country
Specific Content
On Your Website

Website Localization

Do you already have some specific market information from at least one foreign country? Read more about Website Localization.

Website Localization

Website Localization

Website Localization

Foreign Search Engine Submissions

Read more on why you should submit your website to foreign search engines and how to go about doing it yourself.

Foreign Search Engine Submissions

Foreign search engines

Foreign Search Engine Submissions

Don’t Miss The Whole Story

Plan your international sales road map This is part of the Get International Clients Business Guide 2
Plan Your International Sales Road Map
Be sure to check out the other elements you need to plan your international sales strategy

Need Help?


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Need to see where this fits in?

Still confused? Review your answers in the first Core Business Guide

Simply click on one of the 8 different color coded boxes immediately below to access other core business guides.

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Get International Clients Cindy King is a Cross-Cultural Marketer and International Sales Specialist,
with over 25 years field experience in international business development.
Learn how you can get more international sales