Website Internationalization

Last updated 25 October 2008

This is part of the Get International Clients Business Guide 2 - Plan Your International Sales Road Map. A direct link is at the end of this guide.

Internationalizing your website is the first step in opening your online business for international business development.

Website internationalization takes your current website, the one you have for your domestic market, and adds small touches to make it appealing to international visitors as well as your domestic visitors.

There are two main reasons to internationalize your website:

• Your website may be pushing foreign visitors away
• Successful international business development leads to localized websites, and localized websites are much easier to create if you have an internationalized website

An internationalized website communicates well with all of your audiences: domestic and international.

Frequently Asked Questions

What Is An International Website?

What Is An Internationalized Website?

How Fast Can You Internationalize A Website?

Why You Need To Internationalize Your Website

Is Your Website Sabotaging Your International Business Development?

What Website Do You Need To Open For International Business

Prepare For International Markets

Website Internationalization Before Localization

Internationalize Your Website To Transition To A Global Market Internet Business

How To Use International Marketing Strategy To Plan For Your Globalized Website

The 7 Steps To Internationalize Your Website

7 Easy Tips to Internationalize Your Website • What can you do to increase the international sales appeal on your website? • Do you want some simple tweaks to improve your communication across all of your audience?

Internationalize Your Website • Are you read to internationalize your website? • Read this Business Guide to learn how.

More On Tips On Website Internationalization

Here are some other articles on website internationalization:

How To Organize Your International Communication On Your Website

Website Design For International Markets

Consistency For International Business Success • What is the best way to create your international websites? • How do you prepare for a global presence online? Read to find out how to apply consistency online.

Next Step After Website Internationalization - Website Localization

After website internationalization, the next logical step is what is referred to as Website Localization. Website localization usually refers to a website with a country specific URL and is targeted to one country. This is a big step. There are two other options for businesses not yet ready to take this step. You can read about these other two options here:

How To Organize Country Specific Content On Your Website

Website Localization

Do you already have some specific market information from at least one foreign country? Read more about Website Localization.

Website Localization

Foreign Search Engine Submissions

Read more on why you should submit your website to foreign search engines and how to go about doing it yourself.

Foreign Search Engine Submissions

Don’t Miss The Whole Story

This is part of the Get International Clients Business Guide 2 Plan Your International Sales Road Map Be sure to check out the other elements you need to plan your international sales strategy

Need Help?

Need instructions?

• Instructions on how to use Your International Sales Road Map

Need to see where this fits in?

• A complete list of current Core Business Guides & Sub Guides for Your International Sales Road Map.

Still confused? Review your answers in the first Core Business Guide

• Core Business Guide 1 - Discover Your International Business

Simply click on one of the 8 different color coded boxes immediately below to access other core business guides.

Cindy King is a Cross-Cultural Marketer and International Sales Specialist, with over 25 years field experience in international business development. Find out about how Cindy can help you get international clients