New Navigation For The International Sales Road Map

As you can see, there have been a few changes here on Get International Clients.

There are now several new icons.

An important part of these improvements is the 8 different color scheme for the 8 different steps of the International Sales Road Map.

This new color scheme should make navigation between the different steps much easier. It will also help you to follow this process designed as a key tool for your international business development.

These colors will be used for all of the Business Guides within the International Sales Road Map.

All of the action steps in the International Sales Road Map have been assigned to one of the 8 steps, and therefore one color.

Having each action clearly identified with one step is ideal for businesses just beginning their international development. But in practice some actions may cross over into a different step. This is all part of the process.

These 8 steps are designed to be continued in one long, on-going process until it becomes second nature. This is how you will:

• Develop the right international mind-set.
• Take consistent action to develop your international business

As soon as you finish going through all of the 8 steps the first time, you need to go back to Step 1 and repeat the process over and over again. And this is where some businesses find themselves doing an action from step 2 as they are in step 3.

This is normal. Don’t stop your actions.

It is important to keep the dynamics of the process going.

I will soon add a time line to show how some actions may overlap as you progress several times through the 8 step process.

Don’t forget to check out these other useful resources:

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Guide To Multicultural Marketing

The Multicultural Marketing Guide has been updated today, be sure to check it out.

It will help you to integrate Multicultural Marketing & Cross-Cultural Marketing in your International Marketing Strategy.

• Do you know the difference between Multicultural Marketing and Cross-Cultural Marketing?• Do you know when you should use them? Find out how to get more from the right cultural marketing.

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Guide 8 - Improve Your International Business Development

Last updated 6 November 2008

In This Core Business Guide 8:

Step 1 - Review Your Basics

• Your International Mindset
• Review Your Product For More International Sales

Step 2 - Increase Your Cultural Appeal

• Cultural Web Tools
• Cultural Perceptions Of Voice

Step 3 - Deepen Your Connection

• Building Trust With International Clients

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Need Help?

During this last step of the International Sales Road Map, you need to look at your international sales results and analyze your tracking and statistics in your viability analysis.

You need to find ways to improve your results. Try to get better in tune with your foreign market. There a many questions to ask during this phase.

Review Your Basics

Your Basic International Business Strategy Is Key To Your Success

Your International Mindset • Why is your international mindset key to your international success? • How do you acquire an international mindset? Read more… especially if this is your first time around the 8-step International Sales Road Map..

Review Your Product For More International Sales • What changes to your product can increase your international sales? • Are you positioning your product correctly for your international market? Read more… a few tweaks in how your sell your product might be all you need for more international sales..

Increase Your Cultural Appeal

Cross-Cultural Marketing Web Tools

Use These Tools To Refine Your Cross-Cultural Marketing

Cultural Web Tools • How can you tweak your web site to improve your cross-cultural communication? • How can you create trust more easily in your different foreign markets? • How can you connect faster with your international clients? Learn how to apply cross-cultural behavioral traits when using your web communication tools for more international sales.

Cultural Perceptions Of Voice • Can you recognize your own cultural perceptions to differences in speech? Read about how differences in the way we speak can lead to miscommunication.

Deepen Your Connection

Building Trust With International Clients

In international business development you constantly need to work on:

• Building trust
• Reviewing your international communication
• Improving consistency and clarity in your communication

Building Trust International Clients • How do you build trust with your international clients • What can you do today to improve your communication with foreign clients? • Are you interested in building more trust with your international clients? Read this to learn how to build trust and find out what tools you can use

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More From Cindy

Interested in reading more on Cindy’s personal opinions and experiences with culture customized content?

Here are some articles from her blog:

CindyKing.biz Cross-Cultural Communication

Next Step

This is not the end of your International Sales Road Map!

Once you have completed all 8 steps, do not think you can stop. The key to pinpointing the best offer you can make to your international markets, is to create one ongoing process where you:

• Interact with your international prospects
• Get feedback relevant to your business
• Improve your marketing, and sales offers

So what is your next step?

Your next step is to start all over again, at the beginning with the Core Business Guide 1.

Discover Your International Business Briefly review your product. Then repeat the rest of the steps again, and again.

Keep your International Sales Road Map constantly in action.

Will you ever need outside help?

This depends on your particular business. And your ambitions. Review the first 2 steps in the first Business Guide carefully. The right answers to these questions will guide you in making the right decisions.

Yes, there is a learning curve to expanding your business into different countries and cultures. It is not insurmountable. In fact, it can be extremely easy through methodical steps.

Set up a process and keep taking action.

Keep running through this 8 step process until it become second nature.

I am very interested in hearing your stories. So please let me know how this International Sales Road Map has helped you to develop your international business. Either leave your comments below, or email me.

Need Help?

Need instructions?

• Instructions on how to use Your International Sales Road Map

Need to see where this fits in?

• A complete list of current Core Business Guides & Sub Guides for Your International Sales Road Map.

Still confused? Review your answers in the first Core Business Guide

• Core Business Guide 1 - Discover Your International Business

Simply click on one of the 8 different color coded boxes immediately below to access other core business guides.

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Guide 1 - Discover Your International Business

Last updated 6 November 2008.

In This Core Business Guide 1:

Frequently Asked Questions

• Why Should You Want International Clients?
• Do You Have An International Market?

Step 1 - Where Is Your International Business?

• 7 Traditional Paths To International Business Development

Step 2 - Identify Your Current Marketing

• 5 Marketing Steps To International Marketing

Step 3 - Find What To Sell

• Find What To Sell
• Different Consumer Habits In Different Cultures
• First New Products For International Markets
• Read This Before You Choose Your First Product To Sell Abroad
• Start With One Product
• Target Your Global Market With An Understanding Of Their Demographics
• When Digital Products Open International Markets
• First Brainstorming Questions To Determine What To Sell Abroad

Step 4 - Choose Where To Sell

• Why Selling To Everyone Is Too Expensive

Step 5 - International Success Basics At A Glance

• Business Guide - International Business Success Basics
• Your International Mindset

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Frequently Asked Questions

Would you like to develop your international business?
Are you a beginner at international sales and marketing?

Then, read this Business Guide first. There are two important questions you must answer before you can find the right mix for your international marketing.

After finding the right international marketing mix for your business you can then learn how cross-cultural marketing tools can help you bring in more sales.

International Business Development is no longer limited to companies which can afford to set up overseas offices. But there is one hitch. You still need to use an international marketing strategy suited to your business.

Why Should You Want International Clients? Are still wondering whether you should develop your business abroad? Then, read this Frequently Asked Question.

Do You Have An International Market? Are unsure about your international market? Then, read this Frequently Asked Question.

Choose your foreign market

Where Is Your International Business?

International web marketing is great tool for international business business development.   But this is also where it is foolish to forget to review some traditional international business basics.

You need to identify your current position as an international business in order to identify the most effective steps you need to take to develop your international markets further.

Please read carefully through the first two steps below. This is the first place most small businesses fail. And it is also the source of most problems further down the road.

These two steps will help you to define where your international business is right now.  You will also be able to identify your next logical step towards getting more international clients.

Get this wrong and you could jeopardize your chances of successful international results. You may even have unrealistic expectations which could waste your time and money.

The first rule in international business development is to take it one step at a time… starting from your first step from where you are now.

7 Traditional Paths To International Business Development How do you go from a domestic company to an international company? How does your current international business effect your marketing strategies? Businesses normally go through distinct development phases as they become an international business. It is usually best to stay within this path.

Choose your communication

Identify Your Current Marketing

5 Traditional Marketing Steps To Become An International Business What type of international marketing suits your current business? Before creating your international marketing plan you need to identify your business needs. This list of the traditional marketing steps businesses progress through will help you to understand where you are and the steps you need to go through to fully develop your international business.

Choose your product

Find What To Sell

After the exercises above, you should now be ready to begin the process of finding what you want to sell abroad and where to sell it.

These articles will help you to choose the products you want to sell to international clients and where to start selling them.

The first question is often what you should sell. Some companies do not know if there is a market for their products.

Different Consumer Habits In Different Cultures • Do you already know if your product cannot be sold in every market? • Will it be difficult to sell your products abroad? • How should you evaluate different consumer habits? Read more about how different consumer habits can help you choose your product.

First New Products For International Markets • Are you tempted to create a new product for your new international markets? • Are you wondering if you need to create a new product? • Do you want to know whether you should create a new product for your foreign clients? Find out what you need to know here.

Read This Before You Choose Your First Product To Sell Abroad • Are you still hesitating to decide what to sell abroad? • Do you need some help rationalizing your decision? • What do you need to know about deciding which product to sell? Read more here.

Start With One Product • Do you think you need to sell all of your products abroad? • Are you at a loss what to sell to your foreign markets? • Find out how choosing one product can help you get started. Read further here.

Target Your Global Market With An Understanding Of Their Demographics • Do you know if your foreign clients want your product? • How can you find out if your product will appeal to your international clients? • How can you find out more about your international clients? Read how understanding your foreign markets can help you sell your products abroad.

When Digital Products Open International Markets

When Digital Products Open International Markets • Are you stuck on deciding which product to sell abroad? • Would you like an easy solution to stimulate international market research? Find out how digital products can help you here.

First Brainstorming Questions To Determine What To Sell Abroad • Do you need help deciding what to sell abroad? • How important is the choice of your first product to sell abroad? • This is an easy step if this is the first time through the 8 steps of the International Sales Road Map. Find inspiration here.

Choose your country

Choose Where To Sell

The second question is often where you want to sell your products.  In which foreign countries?  In which order?  Is there a priority?

Why Selling To Everyone Is Too Expensive • Do you know where you should sell your products and services? Read this before you decide to sell your product without choosing one specific country first

Get off to a good start

International Success Basics At A Glance

International Business Success Basics • Do you feel at a loss with regards to dealing with international business? This guide gives you the background information you need right from the start.

Your International Mindset • Why is your international mindset key to your international success? • How do you acquire an international mindset? Read more… especially if this is your first time around the 8-step International Sales Road Map..

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Free Mind Map - What is Culture?

This is a password protected bonus for Get International Clients Action Guide subscribers.

All subscribers get weekly emails with tips on brainstorming questions, actions steps, and troubleshooting suggestions in this Action Guide.  In addition, subscribers get free access to bonus reports, mind maps and fact sheets.

Not yet subscribed to the weekly Action Guide?  Then, sign up here to get your free bonuses.

What Is Culture? Remember, this is for Action Guide subscribers only. You will need the password in your weekly email to access this bonus.

More From Cindy

Interested in reading more on my personal opinions and experiences on how to connect with international markets?

CindyKing.biz International Business Development

Next Step

Plan Your International Sales Road Map Your next step is to review the next Business Guide in this series: Guide 2 - Plan Your International Sales Road Map The International Sales Road Map gives you a simple step-by-step process to run through once, and then repeat as you progress in your international business expansion. The International Sales Road Map shows you how and when to implement the other Get International Clients Business Guides.

Reasons Why You Should Implement An International Sales Road Map

- Coming soon most international web marketing plans forget to add international marketing and cross-cultural marketing strategies.

Need Help?

Need instructions?

• Instructions on how to use Your International Sales Road Map

Need to see where this fits in?

• A complete list of current Core Business Guides & Sub Guides for Your International Sales Road Map.

Still confused? Review your answers in the first Core Business Guide

• Core Business Guide 1 - Discover Your International Business

Simply click on one of the 8 different color coded boxes immediately below to access other core business guides.

Rate this:

3.2