Cross Cultural Web Tools For Low Context Cultural Behaviors

August 7, 2008 by User Imagecindy  

International Web Marketing Photo: Lisa Schneider


Last updated 16 August 2008

This is part of the Get International Clients:
Guide To Cultural Web Tools

There are 5 different scales of cultural behavioral traits.

Important: Read the Basic Guidelines For Using Cross Cultural Communication Web Tools before implementing any of these web tools.

Today we are only going to look at the web tools for the low context communication behavior trait. This is part of the high versus low context behavior scale.

Traits Of Cultures Low Context Communication

Some cultures are described as being low on the scale of context communication. These cultures communicate in a style where communication is:

  • Direct
  • Straightforward
  • Detailed
  • Without ambiguity

Cross Cultural Web Tools For Low Context Communication

There is more than one cross cultural communication web tool you can use to appeal to each of the different cultural behavioral traits.

Here are the web tools you can use on your website to communicate better with cultures who score low on the behavioral scale of context communication:

Where A Hard Sell Approach Works Best

Where A Hard Sell Approach
Works Best

When To Highlight Company Prestige On Your Website

When To Highlight
Company Prestige
On Your Website

When Superlatives Can Get You More Sales

When Superlatives Can
Get You More Sales

Create A Better Communication On Your Website With Your Guarantee

Create A Better Communication
On Your Website
With Your Guarantee

These web tools respond well to the traits for cultures low on the context communication scale.

There is lots more on the different cultural behaviors in the June issues of the Get International Clients Weekly Newsletter. Sign up quickly for more tips and ideas for getting more out of your international marketing.

Important Notice

Basic Guidelines For Using This Web Tool

If you have not read the Basic Guidelines For Using Cross Cultural Communication Web Tools as mentioned in the very beginning of this article, please do so before implementing any of these web tools.

You need to look at the whole picture of all five cultural behaviors before tweaking how you use the specific web tools outlined here.

Use these cross cultural web tools to inspire you to improve your web communication with your international clients.

Review all 5 different culture behavior scales here:
Web Tools For Cultural Communication

You can find other ways to improve your international sales here:
Business Guide 8 - Improve Your International Business Development Plan

Rate this:
3.2

Cross Cultural Web Tools For Countries With High Context Cultural Behaviors

July 31, 2008 by User Imagecindy  

International Web Marketing Photo: Chance Agrella

Last updated 16 August 2008

This is part of the Get International Clients:
Guide To Cultural Web Tools

There are 5 different scales of cultural behavioral traits.

Important: Read the Basic Guidelines For Using Cross Cultural Communication Web Tools before implementing any of these web tools.

Today we are only going to look at the web tools for the high context communication behavior trait. This is part of the high versus low context behavior scale.

Traits Of Cultures High Context Communication

Some cultures are described as being high on the context communication scale. These cultures communicate in a style where:

  • Key communication is relayed in the context, not only in the words.
  • Communication is internalized

Cross Cultural Web Tools For High Context Communication

There is more than one cross cultural communication web tool you can use to appeal to each of the different cultural behavioral traits.

Here are the web tools you can use on your website to communicate better with cultures who score high on the behavioral scale of context communication:

Where Soft Selling Gets You More

Where Soft Selling Gets You More

When An Indirect Communication Approach Is Best

When Indirect Communication Is Best

How Harmony In Your Website Aesthetics Gets You More International Sales

How Visual Harmony On Your Website
Gets You More International Sales

These 3 web tools respond well to the traits for cultures high on the context communication scale.

There is lots more on the different cultural behaviors in the June issues of the Get International Clients Weekly Newsletter. Sign up quickly for more tips and ideas for getting more out of your international marketing.

Important Notice

Basic Guidelines For Using This Web Tool

If you have not read the Basic Guidelines For Using Cross Cultural Communication Web Tools as mentioned in the very beginning of this article, please do so before implementing any of these web tools.

You need to look at the whole picture of all five cultural behaviors before tweaking how you use the specific web tools outlined here.

Use these cross cultural web tools to inspire you to improve your web communication with your international clients.

Review all 5 different culture behavior scales here:
Web Tools For Cultural Communication

You can find other ways to improve your international sales here:
Business Guide 8 - Improve Your International Business Development Plan

Rate this:
3.2

Create A Better Communication On Your Website With Your Guarantee

July 24, 2008 by User Imagecindy  

International Web Marketing Photo: Aleksandar Momirovic


Last updated 16 August 2008

This is part of the Get International Clients:
Guide To Cultural Web Tools

There are fives scales to measure different cultural behaviors.

Important: Read the Basic Guidelines For Using Cross Cultural Communication Web Tools before implementing any of these web tools.

There is more than one tool you can use to appeal to each of the different cultural behavioral traits.

We have already reviewed two web tools for cross cultural communication to cultures with low context behavioral traits:

  • A Hard Sell Approach
  • Company Prestige
  • Superlatives

Guarantees

This week we will look at a fourth web tool for cultures with low context culture behavioral traits:

  • Purchase Guarantees

Cultures with a low context communication style, such as all of the major English speaking cultures, prefer straight forward communication. They like to be told up front about your company’s purchase guarantee.

Let’s review the cultural behavior of low context behavior traits:

Traits Of Cultures With Low Context Communication

Some cultures are described as being low on the scale of context communication. These cultures communicate in a style where communication is:

  • Direct
  • Straightforward
  • Detailed
  • Without ambiguity

Here’s one thing you can do to communicate better with your clients in these cultures:

Highlight Use Of Guarantees

In these cultures you will want to pay attention how you communicate your:

  • Purchase guarantee
  • Product guarantee
  • Customer satisfaction guarantee
  • Return policy

This is something all major English speaking cultures are familiar with. Remember to communicate your guarantees clearly and in detail.

Use these cross cultural web tools to inspire you to improve your web communication with your international clients.

There is lots more on the different cultural behaviors in the June issues of the Get International Clients Weekly Newsletter. Sign up quickly for more tips and ideas for getting more out of your international marketing.

Important Notice

Basic Guidelines For Using This Web Tool

If you have not read the Basic Guidelines For Using Cross Cultural Communication Web Tools as mentioned in the very beginning of this article, please do so before implementing any of these web tools.

You need to look at the whole picture of all five cultural behaviors before tweaking how you use the specific web tools outlined here.

Here are the other web tools you can use for High Individualism Cultures:
A Hard Sell Approach
Company Prestige
Superlatives

Review all 5 different culture behavior scales here:
Web Tools For Cultural Communication

You can find other ways to improve your international sales here:
Business Guide 8 - Improve Your International Business Development Plan

Rate this:
3.6 (1 person)

Guide To Cultural Web Tools

July 18, 2008 by User Imagecindy  

Last updated 6 November 2008

In This Business Guide:

Basic Guidelines For Using Cross Cultural Communication Web Tools
High Individualism versus High Collectivism Behavior

High versus Low Uncertainty Avoidance Behavior

High versus Low Power Distance Behavior

High Masculinity versus High Femininity Behavior

High versus Low Context Behavior

More From Cindy
Read The Whole Story
Need Help?


What are cross cultural communication web tools?

These are all the different things you can emphasize on your website to communicate more effectively with different cultures through your website.

These web tools are not absolute remedies to barriers in your cross cultural communication. You will need to find the right mix of different web tools to communicate effectively with your particular markets.

  • Different cultures respond to different things.
  • They have different communication needs.
  • And it is never a simple mix of tools.


Important Guidelines Before You Start

Please read these guidelines before you implement any of these cross cultural communication web tools:

Basic Guidelines For Using Cross Cultural Communication Web Tools

Basic Guidelines For Using Cross Cultural Communication Web Tools

Basic Guidelines For
Using Cross Cultural Communication Web Tools


High Individualism versus High Collectivism Behavior


High Individualism Behavior

Cross Cultural Web Tools For Countries With High Individualism Cultural Behaviors

Cross Cultural Web Tools
For Countries With High Individualism
Cultural Behaviors

Click here to find the web tools you should pay attention to for cultures with a High Individualism Behavior


High Collectivism Behavior

Cross Cultural Web Tools For Countries With High Collectivism Cultural Behaviors

Cross Cultural Web Tools For Countries With
High Collectivism Cultural Behaviors

This is where you find the web tools ideal for cultures with a High Collectivism Behavior


High versus Low Uncertainty Avoidance Behavior


High Uncertainty Avoidance Behavior

Cross Cultural Web Tools For Countries With High Uncertainty Avoidance Cultural Behaviors

Cross Cultural Web Tools For Countries With
High Uncertainty Avoidance Cultural Behaviors

Have a look at the web tools for cultures with a High Uncertainty Avoidance Behavior

Low Uncertainty Avoidance Behavior

Cross Cultural Web Tools For Countries With Low Uncertainty Avoidance Cultural Behaviors

Cross Cultural Web Tools For Countries With
Low Uncertainty Avoidance Cultural Behaviors

Find out which web tools you should concentrate on for cultures with a Low Uncertainty Avoidance Behavior.


High versus Low Power Distance Behavior


High Power Distance Behavior

Cross Cultural Web Tools For Countries With High Power Distance Cultural Behaviors

Cross Cultural Web Tools For Countries With
High Power Distance Cultural Behaviors

These web tools will improve your communication with cultures with a High Power Distance Behavior

Low Power Distance Behavior

Cross Cultural Web Tools For Countries With Low Power Distance Cultural Behaviors

Cross Cultural Web Tools For Countries With
Low Power Distance Cultural Behaviors

Learn about the web tools important to use in cultures with a Low Power Distance Behavior


High Masculinity versus High Femininity Behavior


High Masculinity Behavior

Cross Cultural Web Tools For Countries With High Masculinity Cultural Behaviors

Cross Cultural Web Tools For Countries With
High Masculinity Cultural Behaviors

Discover the web tools you need to use to communicate with cultures with a High Masculinity Behavior

High Femininity Behavior

Cross Cultural Web Tools For Countries With High Femininity Cultural Behaviors

Cross Cultural Web Tools For Countries With
High Femininity Cultural Behaviors

Use these web tools to create more intimate communication in cultures with a High Femininity Behavior:


High versus Low Context Behavior


High Context Behavior

Cross Cultural Web Tools For Countries With High Context Cultural Behaviors

Cross Cultural Web Tools For Countries With
High Context Cultural Behaviors

Read about the web tools you need for better communication in cultures with a High Context Behavior

Low Context Behavior

Cross Cultural Web Tools For Countries With Low Context Cultural Behaviors

Cross Cultural Web Tools For Countries With
Low Context Cultural Behaviors

Highlight these web tools for improved communication in cultures with a Low Context Behavior


More From Cindy

Interested in reading more on my personal opinions and experiences with cultural communication tools?

My Blog On Copywriting For International Markets - CindyKing.biz

Cross cultural marketer and international sales specialist


    Read The Whole Story

    Improve your international business This is part of the Get International Clients Business Guide 8
    Improve Your International Business Development Plan
    This is where you can find out how to improve your international business development


    Need Help?

    Need instructions?

    Need to see where this fits in?

    Still confused? Review your answers in the first Core Business Guide

    Simply click on one of the 8 different color coded boxes immediately below to access other core business guides.

    Rate this:
    3.2

    When Superlatives Can Get You More Sales

    July 17, 2008 by User Imagecindy  

    International Web Marketing


    Last updated 16 August 2008

    This is part of the Get International Clients:
    Guide To Cultural Web Tools

    There are fives scales to measure different cultural behaviors.

    Important: Read the Basic Guidelines For Using Cross Cultural Communication Web Tools before implementing any of these web tools.

    There is more than one tool you can use to appeal to each of the different cultural behavioral traits.

    We have already reviewed two web tools for cross cultural communication to cultures with low context behavioral traits: Read more

    When To Highlight Company Prestige On Your Website

    July 10, 2008 by User Imagecindy  

    International Web Marketing
    Photo: Aleksandar Momirovic


    Last updated 16 August 2008

    This is part of the Get International Clients:
    Guide To Cultural Web Tools

    There are fives scales to measure different cultural behaviors.

    Important: Read the Basic Guidelines For Using Cross Cultural Communication Web Tools before implementing any of these web tools.

    There is more than one tool you can use to appeal to each of the different cultural behavioral traits.

    We have already reviewed one web tools for cross cultural communication to cultures with low context behavioral traits:

    • A Hard Sell Approach

    Company Prestige

    This week we will look at a second web tool for cultures with low context culture behavioral traits: Read more

    Where A Hard Sell Approach Works Best

    July 3, 2008 by User Imagecindy  

    International Web Marketing Photo: Norrie


    Last updated 16 August 2008

    This is part of the Get International Clients:
    Guide To Cultural Web Tools

    There are fives scales to measure different cultural behaviors.

    Important: Read the Basic Guidelines For Using Cross Cultural Communication Web Tools before implementing any of these web tools.

    There is more than one tool you can use to appeal to each of the different cultural behavioral traits.

    We have already reviewed three web tools for cross cultural communication to cultures with high context behavioral traits:

    • Soft Selling
    • An Indirect Approach
    • Harmony In Website Aesthetics

    Now let’s have a look at the web tools to use in cross cultural communication for cultures with Read more

    How Visual Harmony On Your Website Gets You More International Sales

    June 26, 2008 by User Imagecindy  

    International Web Marketing Photo: Mark Sylvester


    Last updated 16 August 2008

    This is part of the Get International Clients:
    Guide To Cultural Web Tools

    There are fives scales to measure different cultural behaviors.

    Important: Read the Basic Guidelines For Using Cross Cultural Communication Web Tools before implementing any of these web tools.

    There is more than one tool you can use to appeal to each of the different cultural behavioral traits.

    We have already reviewed two web tools for cross cultural communication to cultures with the high Context behavioral trait:

    • Soft Selling
    • An Indirect Approach

    Harmony In Website Aesthetics

    This week we will look at the last web tool for cultures with a high Context culture behavioral trait:

    • Harmony in how your website looks

    Some cultures have a communication style where much of the communication happens in the context of what is being said. It is not all in the content of what is being said. These cultures do not have a straight forward communication. So you need to understand what is being said within the context of it being said.

    These cultures respond better to a soft sale. Read more

    When An Indirect Communication Approach Is Best

    June 19, 2008 by User Imagecindy  

    International Web Marketing Photo: Georgios M. W.


    Last updated 16 August 2008

    This is part of the Get International Clients:
    Guide To Cultural Web Tools

    There are fives scales to measure different