International Success With Languages
January 19, 2008 by 
cindy
The easiest, fastest and cheapest platform for international communication is the internet.
Did you know that…
To reach 80% of today’s internet users you need to communicate in at least 10 languages.
To put it differently, the long time standard choice of languages, French, Italian, German, and Spanish, just doesn’t do it anymore.
There are two big trends:
- There are more internet users in the larger foreign countries.
- The smaller developing countries now also represent a great market to target.
If you have been in business for even a few years, you probably noticed the change in the choice in languages for internet coverage.
The speed at which online companies are expanding their languages is downright impressive.
What is also surprising is that…
Many of the companies now offering over 20 languages did not imagine they would offer so many languages so quickly when they first started website localization.
If you have an online business and look at the current trend, you would plan for expansion.
My point is this…
Internet demographics are changing. Read more
Consistency For International Business Success
January 18, 2008 by cindy
Last updated 20 August 2008
Consistency throughout multilingual websites is a key element for a successful global website is consistency across cultures.
Templates
One of the best tools for ensuring consistency throughout different country specific websites is the use of web templates.
Templates provide company branding across cultures.
Save Time And Money When You Expand Your Business
The main reason why templates are such an important element to a successful global business is the savings in time and money they give you.
Once you find a template that is compatible with different cultures, you then design templates for quick and easy translation of any text. Read more
Prepare For International Markets
January 6, 2008 by cindy
Last Updated 17 August 2008
Today you are limiting yourself if you are not reaching all of your online audiences.
All of the leading global websites reach more people by using more languages. How many languages should you translate your website into? And is the expense really worth it?
There is a definite trend in increasing the number of languages available for business websites. If you want to reach 80% of all internet users today, you will need to have your website translated into at least 10 languages. This is due to rising internet penetration and business globalization.
Translating your website into different languages alone will not make it a good global website. You will also need to Read more
