About The Author

Cindy King

Aligning businesses with different cultures

Cross Cultural Marketer and International Sales Specialist, with over 25 years field experience.

Owner and Managing Director of an international marketing company, King Business Tools, based in France.

I help mid-sized business owners develop their international business by pinpointing the right international offer they need to expand.


3 Reasons Why You Should Work With Cindy

+ Multilingual:

• 1 mother-tongue: International English
• 1 native-level skill: French
• 1 active skill: German
Also formerly dabbled in: Spanish, Italian, Dutch, Swiss German and Malay

+ Multicultural:

• 2 cultural identities – North American & European
• 3 nationalities – Bahamas, Canada, France
• 5 past countries of residence
• 22 years field experience in non-English speaking environments, in sales, marketing and public relations targeted to 3 geographic regions: EMEA, ASEAN, North American and Caribbean.

+ Inter Cultural:

• 4 years working with Muslims
• 3 years working with Jews
• 1 year working with Catholics
And without personal commitment to any of them.

= Cross-Cultural Empathy

Combined with 25+ years in international sales, marketing & business development, she has a unique talent in:

aligning businesses with different cultures &
pinpointing the right international offer
that opens foreign markets

The Story Behind Get International Clients

Get International Clients is the work of one person. I am the sole author, editor, thought leader and everything else needed to make this website.

I do occasionally outsource some of the design work or website maintenance. Most of the time my enthusiasm does not wait.

Here is the story behind the Get International Clients Business Directory and The International Sales Road Map.

The Wrong Excuses

As an international sales and marketing specialist with an outgoing personality, I often run into business owners who say they want to develop their international business, but are not doing anything about it.

In France, I often hear the excuse that there is too much risk involved.

In North America, I often hear the excuse about lack of language skills and culture knowledge.

These excuses always amaze me coming from successful business professionals. I guess it was easier for me. I learned and acquired international sales, marketing and business development skills in the field.

When I lived in my first foreign country, I naively thought I could learn the language and the culture in one year. That was German-speaking Switzerland.

Four years later I could speak perfect German, understand the dozens of different Swiss German dialects.

But I left Switzerland with a full understanding of the value of a mother-tongue and of the many different levels of language skills.

The personal lesson I learned: only culturally naive people can put a time value on how long it takes to learn a language

I jumped into foreign culture feet first. It has been over 25 years now and I have always worked in international business.

Time To Learn International Skills

It takes time to acquire the skills you need for international business development. If you want to develop your international business you need to start developing a certain set of skills.

These skills include personal skills. They will change you as a person.

The excuses I hear from business who want to expand internationally, but are not doing anything, are often excuses to start this personal skill development process.

Of course, with over 25 years field experience I find this easy. And it really is. Easy enough for most of the excuses to be lame and not worth the time wasted.

Get International Clients Website

This is why I created the Get International Clients website. It is a free international business directory for businesses stuck in inaction.

My international business directory, Get International Clients, provides:

  • Free information
  • Easy how-to instructions
  • Guidelines

For all the steps you need to expand your business into foreign markets.

In fact there is a whole international business development system you can use, whether you currently have no international clients, or if you are already selling to clients abroad without a proactive international marketing strategy.

This international business development system is the International Sales Road Map.

The Golden Offer

There is one thing I became very good at throughout all this time:

Pinpointing the right international offer for businesses to expand.

The right offer for your market is the vital ingredient for any business. If you get this wrong your business does not stand a chance.

All of these years in the field has made it easy for me. It is almost a sixth sense.

Now, I do help businesses to find the right international offer they need to expand and develop their international businesses. And those clients pay me well.

This is often the hardest part when you are sitting in one country and trying to sell to another country.

Sharing My Skills

But I wanted to provide good advice to the business professionals I encountered. The businesses I do not have the time to work with, or who cannot afford to pay my fees.

It saddened me to see good businesses wasting time doing nothing.

  • Losing money through lack of action.
  • Losing competitive advantage to others who are not afraid.

Waiting for language barriers to disappear, or to be miraculously infused with the right international action plan.

So, I decided to analyze my own international success. When I thought about it, I realized I use a system to get there. This system has become second nature to me now. I don’t even think about. This is how I work naturally.

The International Sales Road Map

I started blogging about my system. My blogging became a Business Directory – Get International Clients. The process became the International Sales Road Map.

The process I use to identify the right international offer for an international market is work. But it is easy work: small actions taken consistently with a very easy system. This is the International Sales Road Map.

All of the 8 steps are essential for finding the right international business for your success.

This is the best international business resource I can offer you.

And it is free.

Weekly Newsletter Gives You The Edge

Are you serious about developing your international business?

Then sign up for the weekly newsletter here on Get International Clients.

This is where I provide easy how-to information and inspiration to develop your international markets. It provides easy action steps and homework to accompany the International Sales Road Map online. Readers also get free monthly reports only available through the weekly newsletter subscription.

Please Tell Me What You Think

I would love to hear from you if you use this International Sales Road Map, either through the website or by reading the weekly newsletter.

You can leave your comments here or on Get International Clients. Or like many readers who have already given me feedback, if you would like to remain discrete, you can email me directly.

It is learning from your experiences that I can make this international business resource even better.

Hire Cindy

I provide a variety of services through my French based company King Business Tools.

As a former international sales and cross cultural marketing executive I understand the pressure business exectives are faced with for maximum results.

This is why I strive to provide real tools for mid-sized B2B companies. To make sure they get more international clients faster.

I know how to identify the best angle to target unknown markets and how to pinpoint the offer that sells in a specific international market.

With an extensive experience in emerging technologies and international business development, I also enjoy working with brick and mortar businesses to create new international business from scratch, using market targeting, information products and internet marketing.

You can read more on my thoughts on international business expansion today in the Get International Clients Manifesto.

Let’s Get In Touch

My personal blog is at www.cindyking.biz


I’m in France, about 40km south of Paris…

That’s GMT+1 – Check out the current time here

  • Call me on my cell phone at: +33 6 98 91 86 11
  • Reach me on Skype at: cindyking.biz
  • Email me at: cindy@cindyking.biz

Send me snail mail at:

Cindy King
King Business Tools
4 rue des longues raies
77630 St. Martin en Biere
France

S.A.R.L. King Business Tools RCS Melun 502 284 961

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International Sales Road Map
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Get International Clients Cindy King is a Cross-Cultural Marketer and International Sales Specialist,
with over 25 years field experience in international business development.
Learn how you can get more international sales