This Business Guide has been updated and can now be found here at: Guide To Website Internationalization.
There are two main reasons to internationalize your website:
- Your website may be pushing foreign visitors away
- Successful international business development leads to localized websites, and localized websites are much easier to create if you have an internationalized website
Here is a series of articles on how you can internationalize your website:
- Internationalize Your Website 1 – Make Your Website Easy To Read For All Of Your Readers
- Internationalize Your Website 2 – Be Reachable By Phone To Everyone
- Internationalize Your Website 3 – Show The World Your Location
- Internationalize Your Website 4 – Create Clarity With A Consistent Vocabulary
- Internationalize Your Website 5 – Use The Right Order Forms For International Sales
- Internationalize Your Website 6 – Publish A Glossary For Clarity And Consistency
- Internationalize Your Website 7 – Welcome Your International Visitors
Here are some other articles on website internationalization:
- Is Your Website Sabotaging Your International Business Development?
- What Website Do You Need To Open For International Business
- Prepare For International Markets
- Website Internationalization Before Localization
- Website Design For International Markets
- Consistency For International Business Success
- Internationalize Your Website To Transition To A Global Market Internet Business
- How To Use International Marketing Strategy To Plan For Your Globalized Website
Next Step: Website Localization → NEW!
After website internationalization, the next logical step is what is referred to as Website Localization. Website localization usually refers to a website with a country specific URL and is targeted to one country. This is a big step. There are two other options for businesses not yet ready to take this step. You can read about these other two options here:
Foreign Search Engine Submissions
Read more on why you should submit your website to foreign search engines and how to go about doing it yourself.
