Cross Cultural Web Tools For Countries With Low Power Distance Cultural Behaviors

Last updated 16 August 2008

There are 5 different scales of cultural behavioral traits.

• High Individualism versus High Collectivism Behavior
• Uncertainty Avoidance versus Low Uncertainty Avoidance Behavior
• High Power Distance versus Low Power Distance Behavior
• High Masculinity versus High Femininity Behavior
• High Context versus Low Context Behavior

Important: Read the Basic Guidelines For Using Cross Cultural Communication Web Tools before implementing any of these web tools.

Today we are only going to look at the web tools for the low end of the power distance behaviors. This is part of the high versus low power distance behavior scale.

Traits Of Cultures Low In Power Distance

Some cultures are described as being low on the power distance scale and are compared to cultures at the other end of the scale with a high score in power distance traits. These cultures low on the power distance scale believe:

• Power should be distributed

They do not have a strong belief in

• Authority
• Hierarchy

Cross Cultural Web Tools For Low Power Distance Cultures

This one is easy. You do not need to do anything in particular.There are no specific web tools for cultures with low uncertainty power distance traits.

This means that you do not need to emphasize any web tools for this behavioral trait.

You simply concentrate on the web tools recommended in the other cultural behavior traits.

There is lots more on the different cultural behaviors in the June issues of the Get International Clients Weekly Newsletter. Sign up quickly for more tips and ideas for getting more out of your international marketing.

Important Notice

Basic Guidelines For Using This Web Tool

If you have not read the Basic Guidelines For Using Cross Cultural Communication Web Tools as mentioned in the very beginning of this article, please do so before implementing any of these web tools.

You need to look at the whole picture of all five cultural behaviors before tweaking how you use the specific web tools outlined here.

Use these cross cultural web tools to inspire you to improve your web communication with your international clients.

Cindy King is a Cross-Cultural Marketer and International Sales Specialist, with over 25 years field experience in international business development. Find out about how Cindy can help you get international clients