Get Past Language Barriers To Get International Clients

August 8, 2008 by User Imagecindy  

International Web Marketing Photo: Afonso Lima

Different businesses go about developing their international business at different speeds. Several early reasons come in to play. The main reasons are:

Your budget and manpower resources also have a direct influence on how you go about the process of developing your international markets.

Getting Stuck In Language Barriers

Language barriers often come up immediately and stop or delay most small businesses from developing internationally.

When a small business owner is confronted with different languages, he has two choices: Read more

International Success With Languages

January 19, 2008 by User Imagecindy  

International Web Marketing Photo: Ijsendoorn

The easiest, fastest and cheapest platform for international communication is the internet.

Did you know that…

To reach 80% of today’s internet users you need to communicate in at least 10 languages.

To put it differently, the long time standard choice of languages, French, Italian, German, and Spanish, just doesn’t do it anymore.

There are two big trends:

  • There are more internet users in the larger foreign countries.
  • The smaller developing countries now also represent a great market to target.

If you have been in business for even a few years, you probably noticed the change in the choice in languages for internet coverage.

The speed at which online companies are expanding their languages is downright impressive.

What is also surprising is that…

Many of the companies now offering over 20 languages did not imagine they would offer so many languages so quickly when they first started website localization.

If you have an online business and look at the current trend, you would plan for expansion.

My point is this…

Internet demographics are changing. Read more