Finding Foreign Search Engines
Quick answers to…
Your Frequently Asked Questions
This is part of a series to answer the questions readers leave on my blog and business directory.
If you have a question you would like to have answered, related to international business development, cross-cultural marketing or international sales communication, simply leave a comment here below and I will get back to you.
Today’s question is:
Where can I find a list of the top foreign search engines for each country I am targeting?
As usual, Google is a good place to start.
When you search for “leading international search engines” you find:
This website gives you all you need to get started.
I think this question actually highlights the barriers we can put up all by ourselves.
The internet is a everyone’s communication tool. It is easy to find factual information for all cultures online. And this question is about facts.
International business is different from what we are used to in our domestic markets. The good business skills you already have to operate in your domestic market will help you in your international markets.
Don’t remain stuck…
Both Google and the telephone will get you over just about any hurdle you come across.
Getting back to your question…
Use the Search Engine Colossus to look up the leading search engines for each of the countries you are targeting. Select as many of search engines as you need to cover a large percentage of your market.
Many international search engines actually use Google’s search algorithms. But not all of them. In some countries, the leading search engines have nothing to do with Google.
Now…
Even if the foreign search engines use Google’s search algorithms you will probably still get better results if you actually register your website with the local country search engines.
At least… this definitely used to be the case.
But Google is improving its international searches. There may be a time in the future when you will not necessarily find any extra benefit from taking the time for foreign submissions.
Even if it is useful to do so today.
If you are actively targeting a specific country, take the time to look up the leading search engines.
Here is what you need to:
- Register your website with the foreign search engine
- Get your website spidered by the foreign search engine
- Get your website associated with your foreign keywords
For each country you are targeting. The submission process may be different.
You need to put in the appropriate information in the forms. Don’t worry, it is not complicated…
But, do not simply have anyone in your company fill out the forms. Be sure to have your web marketing person involved.
It is a good idea to do a preliminary research to note the details required and then think about how you want to fill them in. For example, to decide who your key contact person should be.
Some countries require you to have at least one page on your website in their foreign language. You will need to do this before filling in the submission form. So take a few minutes to review the process.
A little time spent registering your website with foreign search engines increases your international visibility.
Read More On Search Engine Submissions
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Foreign Search Engine Guide• How easy is it to set up an international website? Read about your international communication platform options. |
More To Plan Your International Business Development
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Guide 2 - Plan Your International Sales Road Map |
| 3.2 |
Foreign Search Engine Submissions
August 13, 2008 by 
cindy
Last updated 15 September 2008
If you submit your website to foreign search engines you will get better search engine results in foreign markets.
Read more on why you should submit your website to foreign search engines for more international visibility. There are also articles here to show you how to do it.
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Where Can You Find A List Of Foreign Search Engines For The Country You Are Targeting? |
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Easy International Leads
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Knowing How Your Foreign Prospects
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How To Submit Your Website To
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Get Your Website
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How To Submit Your Website
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Remember to also have a look at the articles in the:
Website Internationalization Guide |
Don’t Miss The Whole Story
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This is part of the Get International Clients Business Guide 2
Plan Your International Sales Road MapBe sure to check out the other elements you need to plan your international sales strategy |
| 2.5 |
How To Organize Country Specific Content On Your Website
June 23, 2008 by cindy
When you first start marketing to different countries you need to organize your information on your website. How do you go about doing that? If you have a website you will naturally have questions buzzing around your head about search engine results. You don’t want to lose any of your Search Engine Optimization efforts.
In the very beginning you have two choices to prepare for international business development. You can decide to start with
- A separate English language International website
- Internationalizing your current website
This is just preparation. Internationalizing your website can even be compared to doing a little housekeeping. It simply cleans up your website.
The next step after this is to create country specific content for your international audience. Once you create country specific content, what do you do with it? Read more
How To Submit Your Website To German Search Engines For More International Business
April 14, 2008 by cindy
Last updated 17 August 2008
If you are familiar with doing business in Germany you know that English is widely used as a second language. And you easily come across Germans who speak English well.
If you speak English and want to get more international clients, you should seriously consider targeting Germany.
Business In Germany
Germany is the world’s third largest economy and is the largest national economy in Europe. Germany is the world’s largest exporter of goods, and is home to the third-highest number of international migrants.
Germany’s population is over 82 million. It has the largest population in the European Union.
E-Business Is Also Dynamic In Germany
Germany also has the largest amount of internet users in all of Europe and one of the highest rates of internet penetration.
Need Visibility In German?
The German market is an interesting candidate for international business.
Get Your Website Into China Through Baidu
April 7, 2008 by cindy
Last updated 17 August 2008
Of course you can understand the economic value of opening your business up to the Chinese market. But did you know it could be so easy?
Getting your website is literally a few minutes online. Although Baidu does not guarantee inclusion after your submission, it is such an easy process and has worked easily in the past.
First You Need One Chinese Language Web Page
Submitting a website in the Chinese search engine Baidu requires at least one Chinese page.
The best bet is to create a new page or blog post that is a translation of your product descriptions or of the services that you offer.
How do you do this?
Go to the Google English to Chinese Read more
Knowing How Your Foreign Prospects Use Their Search Engines Can Get You More International Clients
April 3, 2008 by cindy
Last updated 17 August 2008
You can get more international clients through internet marketing if your internet marketing is good.
Having your website registered in foreign search engines in one step.
You also need to understand how your foreign prospect uses his search engines.
How Do Your Foreign Prospects Use Their Search Engines?
Knowing the answer to this question will define how you set up the rest of your international internet marketing strategy. Internet marketing keeps your international business expansion costs down.
If you are not in direct communication with your foreign prospects Read more
How To Submit Your Website To The Leading Russian Search Engines - Yandex And Rambler
March 31, 2008 by cindy
Photo:
Last updated 17 August 2008
In Russia, Google holds a distant third place in the search engine domain.
Yandex is the country’s leading search engine and Rambler is second. Google only has 17% of the market share in Russia. Google is behind the two Russian Language sites that control nearly 75% of that market.
All told there are about 290 million Russian speakers worldwide in Russia and the former soviet satellite nations. Read more
Easy International Leads With Foreign Search Engine Submissions
March 28, 2008 by cindy
Last updated 17 August 2008
In most countries Google, Yahoo and MSN are the leading search engines for all online research. It might appear that they are the only search engines out there. But they are not.
Some countries have local search directories in their own local language. You should know about these search engines if you are targeting foreign countries.
Internet users in foreign countries may not use the search engines where you have your website listed. Even if your website is listed in you’re your country’s major search engines, your foreign audience may not even be able to find your website. They will be using their own foreign language search engine.
Let’s see how you can get your website registered on any other foreign language search engines in the foreign countries you are targeting.
Submitting your Site to Foreign Search Engines
First of all your website will probably not be listed in any foreign language search engine. Most websites are not. Read more
