Join Us On The International Sales Road Map

New Format - Get International Clients Newsletter

• Are you committed to developing your international business?
• Do you know what you need to do to get more international clients?
• Do you want an easy to follow action plan?

Then you will be happy to read about the up-coming changes here at Get International Clients.

Starting September the Get International Clients Newsletter will become the ideal companion to follow the International Sales Road Map.

But don’t worry, the Get International Clients Newsletter will still be FREE.

The weekly newsletter will only change its format slightly.

You see, I am tired of hearing the excuses from the brick and mortar companies. I am tired of seeing small internet business owners with great international potential making the same mistake:

NOT taking the right action to develop international business is the biggest barrier to international business success.

Developing an international business takes work.

The key to success is to take small steps consistently. You do not need to spend months and months wondering what to do, and trying to figure out what budgets you need.

In any case, you will not be able to answer these questions accurately prior to jumping into action.

So don’t waste your time. Take action today. Even small actions. And continue taking action regularly.

Sequential Newsletter Gives You Easy Steps To Follow Every Week

If you are already a subscriber, you will know that the current format of the weekly newsletter already gives you useful tips and action steps. What will be different? Up until now, the newsletter is issued every Sunday evening my time and everyone gets the same newsletter every week. The new format will be sequential. Your newsletter will still be published every Sunday evening. But the newsletter you get will depend on when you signed up. So if you subscribe in September or in December or sometime next year, your first newsletter will be the same. The new format gives you easy action steps in the sequence you need to develop your international business.

• Each week you will go through a different step.
• So you will complete the 8 steps in 8 weeks.
• And then it starts again.
• The next 8 action steps will take your further along the path of developing your international markets.
• And this process will repeat itself every 8 weeks.

Get the action steps you need to open up your business to foreign markets.

Get the motivation you need to take action right now and create the international business development process best suited for your business.

The International Sales Road Map is for all business owners and marketing professionals who are not doing anything specific to develop their international business. This includes companies without any international clients at all, and companies with accidental international sales. Brick and mortar companies and online businesses.

This means you have to start right from the beginning in the first 8 weeks.

And then during each 8 week cycle we will review the International Sales Road Map process, adding on additional action steps, so you can improve your strategy.

Every week you will receive an action step and a homework assignment for you to take that week.

To get the most out of the Get International Clients Newsletter you must commit to taking consistent action.

Additional Current News During The Week

In addition to the Get International Clients Newsletter I will send you each Sunday evening, I will also send you an email or two during the week if I have been working on something that I want to share with you.

For example, when I notice any trend in the questions coming in, I will share my answers with everyone.

This way you get more current information.

But I have to warn you, some weeks the work I get paid for will be keeping me too busy for these extra current news bits. So I am only going to send them to you when I can.

In-Depth Special Reports Answer Your Questions In Detail

This is also where the free monthly reports come in handy. You can read them when you have time.

You can stay focused on taking the small actions you need to take each week, and keep your momentum feeding your international business development.

The special reports are there when you have more detailed questions.

All newsletter subscribers will get one monthly report free with their subscription.

The free monthly reports start in September too, and they will go further in depth into one of the actions covered that month.

By the way, these same reports, free for the Get International Clients weekly newsletter subscribers, will be available for non-subscribers, but at a price of $29.99.

I could say there are two reasons why you should sign up now for the Weekly Newsletter.

• It is true, when you see the value of these free reports when they are published in September, you will want to sign up immediately.

But, the real reason why you should sign up for the International Sales Road Map Weekly Newsletter is very simply to start taking action today.

Let me guide you through the steps you need to take to develop your international business.

The sooner you start to develop the skills you need to communicate effectively with your foreign markets, the sooner you will get international clients.

Don’t wait and let others get the competitive edge you could have today. Sign up below.

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3.2

Website Internationalization Guide

Last updated 17 August 2008

This is part of the Get International Clients Business Guide 2 - Plan Your International Sales Road Map. A direct link is at the end of this guide.

Internationalizing your website is the first step in opening your online business for international business development.

Website internationalization takes your current website, the one you have for your domestic market, and adds small touches to make it appealing to international visitors as well as your domestic visitors.

There are two main reasons to internationalize your website:

• Your website may be pushing foreign visitors away
• Successful international business development leads to localized websites, and localized websites are much easier to create if you have an internationalized website

An internationalized website communicates well with all of your audiences: domestic and international.

The 7 Steps To Internationalize Your Website

Here are the 7 steps to internationalize your website:

Internationalize Your Website 1 - Make Your Website Easy To Read For All Of Your Readers

Internationalize Your Website 2 - Be Reachable By Phone To Everyone

Internationalize Your Website 3 - Show The World Your Location

Internationalize Your Website 4 - Create Clarity With A Consistent Vocabulary

Internationalize Your Website 5 - Use The Right Order Forms For International Sales

Internationalize Your Website 6 - Publish A Glossary For Clarity And Consistency

Internationalize Your Website 7 - Welcome Your International Visitors

More On Website Internationalization

Here are some other articles on website internationalization:

Is Your Website Sabotaging Your International Business Development?

What Website Do You Need To Open For International Business

Prepare For International Markets

Website Internationalization Before Localization

Website Design For International Markets

Consistency For International Business Success

Internationalize Your Website To Transition To A Global Market Internet Business

How To Use International Marketing Strategy To Plan For Your Globalized Website

Next Step After Website Internationalization - Website Localization → NEW!

After website internationalization, the next logical step is what is referred to as Website Localization. Website localization usually refers to a website with a country specific URL and is targeted to one country. This is a big step. There are two other options for businesses not yet ready to take this step. You can read about these other two options here:

How To Organize Country Specific Content On Your Website

Foreign Search Engine Submissions

Read more on why you should submit your website to foreign search engines and how to go about doing it yourself.

Foreign Search Engine Submissions

Don’t Miss The Whole Story

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2.5

International Market Research Guide Updated

All of the Business Guides on Get International Clients are updated regularly.

The International Market Research Guide has just been updated, and now gives you more information on how to use the guide.

Be sure to check it out now.

International market research is easy, find out more here.

The International Market Research Guide is one part of the Get International Clients Business Guide 3:

Remember to look at the other elements of this Business Guide to help you create the right international visibility for your international business success.

International market research is easy, find out more here.

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3.2

Cross Cultural Web Tools For High Collectivism Cultural Behaviors

Last updated 16 August 2008

There are 5 different scales of cultural behavioral traits.

• High Individualism versus High Collectivism Behavior
• Uncertainty Avoidance versus Low Uncertainty Avoidance Behavior
• High Power Distance versus Low Power Distance Behavior
• High Masculinity versus High Femininity Behavior
• High Context versus Low Context Behavior

Important: Read the Basic Guidelines For Using Cross Cultural Communication Web Tools before implementing any of these web tools.

Today we are only going to look at the web tools for the high collectivism behavior trait. This is part of the high collectivism versus high individualism behavior scale.

Traits Of High Collectivism Cultures

Some cultures are described as being high on the scale of collectivism . These cultures have strong beliefs in:

• Group goals

This is opposed to the other end of this scale, cultures high on the scale of individualism, which have strong beliefs in:

• Personal goals

Cross Cultural Web Tools For High Collectivism Cultures

There is more than one cross cultural communication web tool you can use to appeal to each of the different cultural behavioral traits.

Here are the web tools you can use on your website to communicate better with cultures who score high on the behavioral scale of collectivism:

When You Need A Community For Your Website

When A Family Theme Works On Your Website

Where To Put National References On Your Website For Maximum Results

How A Newsletter Works In Different Cultures

When To Have A Local Blogroll

Where Loyalty Programs Work Best On Your Website

These web tools respond well to the traits for cultures high on the collectivism scale. Read more details for each of these web tools in the articles in the Web Tools For Cultural Communication Guide.

There is lots more on the different cultural behaviors in the June issues of the Get International Clients Weekly Newsletter. Sign up quickly for more tips and ideas for getting more out of your international marketing.

Important Notice

Basic Guidelines For Using This Web Tool

If you have not read the Basic Guidelines For Using Cross Cultural Communication Web Tools as mentioned in the very beginning of this article, please do so before implementing any of these web tools.

You need to look at the whole picture of all five cultural behaviors before tweaking how you use the specific web tools outlined here.

Use these cross cultural web tools to inspire you to improve your web communication with your international clients.

Rate this:

3.2

Cross Cultural Web Tools For Low Context Cultural Behaviors

Last updated 16 August 2008

There are 5 different scales of cultural behavioral traits.

• High Individualism versus High Collectivism Behavior
• Uncertainty Avoidance versus Low Uncertainty Avoidance Behavior
• High Power Distance versus Low Power Distance Behavior
• High Masculinity versus High Femininity Behavior
• High Context versus Low Context Behavior

Important: Read the Basic Guidelines For Using Cross Cultural Communication Web Tools before implementing any of these web tools.

Today we are only going to look at the web tools for the low context communication behavior trait. This is part of the high versus low context behavior scale.

Traits Of Cultures Low Context Communication

Some cultures are described as being low on the scale of context communication. These cultures communicate in a style where communication is:

• Direct
• Straightforward
• Detailed
• Without ambiguity

Cross Cultural Web Tools For Low Context Communication

There is more than one cross cultural communication web tool you can use to appeal to each of the different cultural behavioral traits.

Here are the web tools you can use on your website to communicate better with cultures who score low on the behavioral scale of context communication:

Where A Hard Sell Approach Works Best

When To Highlight Company Prestige On Your Website

When Superlatives Can Get You More Sales

Create A Better Communication On Your Website With Your Guarantee

These web tools respond well to the traits for cultures low on the context communication scale.

There is lots more on the different cultural behaviors in the June issues of the Get International Clients Weekly Newsletter. Sign up quickly for more tips and ideas for getting more out of your international marketing.

Important Notice

Basic Guidelines For Using This Web Tool

If you have not read the Basic Guidelines For Using Cross Cultural Communication Web Tools as mentioned in the very beginning of this article, please do so before implementing any of these web tools.

You need to look at the whole picture of all five cultural behaviors before tweaking how you use the specific web tools outlined here.

Use these cross cultural web tools to inspire you to improve your web communication with your international clients.

Rate this:

3.2

Cross Cultural Web Tools For Countries With Low Power Distance Cultural Behaviors

Last updated 16 August 2008

There are 5 different scales of cultural behavioral traits.

• High Individualism versus High Collectivism Behavior
• Uncertainty Avoidance versus Low Uncertainty Avoidance Behavior
• High Power Distance versus Low Power Distance Behavior
• High Masculinity versus High Femininity Behavior
• High Context versus Low Context Behavior

Important: Read the Basic Guidelines For Using Cross Cultural Communication Web Tools before implementing any of these web tools.

Today we are only going to look at the web tools for the low end of the power distance behaviors. This is part of the high versus low power distance behavior scale.

Traits Of Cultures Low In Power Distance

Some cultures are described as being low on the power distance scale and are compared to cultures at the other end of the scale with a high score in power distance traits. These cultures low on the power distance scale believe:

• Power should be distributed

They do not have a strong belief in

• Authority
• Hierarchy

Cross Cultural Web Tools For Low Power Distance Cultures

This one is easy. You do not need to do anything in particular.There are no specific web tools for cultures with low uncertainty power distance traits.

This means that you do not need to emphasize any web tools for this behavioral trait.

You simply concentrate on the web tools recommended in the other cultural behavior traits.

There is lots more on the different cultural behaviors in the June issues of the Get International Clients Weekly Newsletter. Sign up quickly for more tips and ideas for getting more out of your international marketing.

Important Notice

Basic Guidelines For Using This Web Tool

If you have not read the Basic Guidelines For Using Cross Cultural Communication Web Tools as mentioned in the very beginning of this article, please do so before implementing any of these web tools.

You need to look at the whole picture of all five cultural behaviors before tweaking how you use the specific web tools outlined here.

Use these cross cultural web tools to inspire you to improve your web communication with your international clients.

Rate this:

3.2

Cross Cultural Web Tools For Countries With Low Uncertainty Avoidance Cultural Behaviors

Last updated 16 August 2008

There are 5 different scales of cultural behavioral traits.

• High Individualism versus High Collectivism Behavior
• Uncertainty Avoidance versus Low Uncertainty Avoidance Behavior
• High Power Distance versus Low Power Distance Behavior
• High Masculinity versus High Femininity Behavior
• High Context versus Low Context Behavior

Important: Read the Basic Guidelines For Using Cross Cultural Communication Web Tools before implementing any of these web tools.

Today we are only going to look at the web tools for the low end of the uncertainty avoidance behaviors. This is part of the high versus low uncertainty avoidance behavior scale.

Traits Of Cultures Low In Uncertainty Avoidance

Some cultures are described as being low on a scale of uncertainty avoidance and are compared to cultures at the other end of the scale with a high score in uncertainty avoidance traits.

The cultures low in uncertainty avoidance show:

• More willingness for risk taking
• More openness towards ambiguity
• A tendency towards the use of less structure in their lives

This is in comparison to cultures with a high score in uncertainty avoidance behavior traits.

Cross Cultural Web Tools For Low Uncertainty Avoidance Cultures

This one is easy. You do not need to do anything in particular.

There are no specific web tools for cultures with low uncertainty avoidance behavior traits.

This means that you do not need to emphasize any web tools for this behavioral trait.

You simply concentrate on the web tools recommended in the other cultural behavior traits.

There is lots more on the different cultural behaviors in the June issues of the Get International Clients Weekly Newsletter. Sign up quickly for more tips and ideas for getting more out of your international marketing.

Important Notice

Basic Guidelines For Using This Web Tool

If you have not read the Basic Guidelines For Using Cross Cultural Communication Web Tools as mentioned in the very beginning of this article, please do so before implementing any of these web tools.

You need to look at the whole picture of all five cultural behaviors before tweaking how you use the specific web tools outlined here.

Use these cross cultural web tools to inspire you to improve your web communication with your international clients.

Rate this:

3.2

Cross Cultural Web Tools For Countries With High Masculinity Cultural Behaviors

Last updated 16 August 2008

There are 5 different scales of cultural behavioral traits.

• High Individualism versus High Collectivism Behavior
• Uncertainty Avoidance versus Low Uncertainty Avoidance Behavior
• High Power Distance versus Low Power Distance Behavior
• High Masculinity versus High Femininity Behavior
• High Context versus Low Context Behavior

Important: Read the Basic Guidelines For Using Cross Cultural Communication Web Tools before implementing any of these web tools.

Today we are only going to look at all of the web tools for the high end of the masculinity behaviors. This is part of the masculinity versus femininity scale.

Traits Of Cultures High In Masculinity

Some cultures are described as being high on a scale of masculinity and are compared to cultures at the other end of the scale which are high in femininity. The cultures high in masculinity are stimulated more with:

• Ambition
• Achievement
• Assertiveness

Cross Cultural Web Tools For High Masculinity Cultures

There is more than one cross cultural communication web tool you can use to appeal to each of the different cultural behavioral traits.

Here are all of the web tools you can use on your website to communicate better with cultures who score high on the behavioral scale of masculinity.

When To Toot Your Product Quality More

The Cultures Where You Need To Get To The Point Fast

When To Convey Strong Gender Roles On Your Website

How To Use Games And Quizzes To Improve Your Website

These four web tools respond well to the traits for cultures high on the cultural behavioral masculinity scale.

There is lots more on the different cultural behaviors in the June issues of the Get International Clients Weekly Newsletter. Sign up quickly for more tips and ideas for getting more out of your international marketing.

Important Notice

Basic Guidelines For Using This Web Tool

If you have not read the Basic Guidelines For Using Cross Cultural Communication Web Tools as mentioned in the very beginning of this article, please do so before implementing any of these web tools.

You need to look at the whole picture of all five cultural behaviors before tweaking how you use the specific web tools outlined here.

Use these cross cultural web tools to inspire you to improve your web communication with your international clients.

Rate this:

3.2

Cross Cultural Web Tools For Countries With High Individualism Cultural Behaviors

Last updated 16 August 2008

There are 5 different scales of cultural behavioral traits.

• High Individualism versus High Collectivism Behavior
• Uncertainty Avoidance versus Low Uncertainty Avoidance Behavior
• High Power Distance versus Low Power Distance Behavior
• High Masculinity versus High Femininity Behavior
• High Context versus Low Context Behavior

Important: Read the Basic Guidelines For Using Cross Cultural Communication Web Tools before implementing any of these web tools.

Today we are only going to look at the web tools for the high individualism behavior trait. This is part of the high individualism versus high collectivism behavior scale.

Traits Of High Individualism Cultures

Some cultures are described as being high on the scale of individualism. These cultures have strong beliefs in:

• Personal goals

This is opposed to the other end of this scale, cultures high on the scale of collectivism, which have strong beliefs in:

• Group goals

Cross Cultural Web Tools For High Individualism Cultures

There is more than one cross cultural communication web tool you can use to appeal to each of the different cultural behavioral traits.

Here are the web tools you can use on your website to communicate better with cultures who score high on the behavioral scale of individualism:

How Personalization Helps To Sell Across Culture

When To Use Themes Of Independence In Your Web Communication

Where To Use Your Privacy Policy For Better Online Business Results

The Place For Your USP On Your Website

These 4 web tools respond well to the traits for cultures high on the individualism scale. Read more details for each of these web tools in the articles in the Web Tools For Cultural Communication Guide.

There is lots more on the different cultural behaviors in the June issues of the Get International Clients Weekly Newsletter. Sign up quickly for more tips and ideas for getting more out of your international marketing.

Important Notice

Basic Guidelines For Using This Web Tool

If you have not read the Basic Guidelines For Using Cross Cultural Communication Web Tools as mentioned in the very beginning of this article, please do so bef