How To Submit Your Website To The Leading Russian Search Engines - Yandex And Rambler

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Last updated 17 August 2008

In Russia, Google holds a distant third place in the search engine domain.

Yandex is the country’s leading search engine and Rambler is second. Google only has 17% of the market share in Russia. Google is behind the two Russian Language sites that control nearly 75% of that market.

All told there are about 290 million Russian speakers worldwide in Russia and the former soviet satellite nations. Read more

Easy International Leads With Foreign Search Engine Submissions

Last updated 17 August 2008

In most countries Google, Yahoo and MSN are the leading search engines for all online research. It might appear that they are the only search engines out there. But they are not.

Some countries have local search directories in their own local language. You should know about these search engines if you are targeting foreign countries.

Internet users in foreign countries may not use the search engines where you have your website listed. Even if your website is listed in you’re your country’s major search engines, your foreign audience may not even be able to find your website. They will be using their own foreign language search engine.

Let’s see how you can get your website registered on any other foreign language search engines in the foreign countries you are targeting.

Submitting your Site to Foreign Search Engines

First of all your website will probably not be listed in any foreign language search engine. Most websites are not. Read more

Why Free Online Translation Make It So Easy For Getting International Clients

Do you feel lost about how to begin to get international clients?

Getting started can seem daunting. You may feel that you are opening the door to never ending costs in translation, and all sorts of communication problems with foreigners.

Rather than feel overwhelmed, why not start tinkering with a tool you probably have right in front of you? You know Google, right? Well if you go the Google home page, look up at the URL line and just replace the ‘www’ with ‘translate’ and press enter or go. You will land on Google’s free translation page. Read more

Why Free Online Translation Are In Your Future For Getting International Clients

Getting international clients used to seem so daunting. Communicating with people you can’t understand. Costly translation costs.

Today the free, easily available, online translation tools now are good enough to be of real help in getting your business started with international clients.

Do you use Google at all? If so one of these free translation tools is probably staring at you right in the face. On the Google home page just replace the ‘www’ with ‘translate’ and you will be on the translation page.

This translation page lets you translate from English into 15 different languages. You can also translate into English from those 15 languages. The Google translation tool also gives you the ability to offer a better translation for a word or phrase. Read more

International Internet Marketing & Keyword Placement

Yesterday we looked at why keyword marketing is important for your international internet marketing. Today we will look at where you place you keywords.
Proper keyword placement on your website is extremely important for your readers and for the search engines that will send you readers.

Before writing anything, research your keywords and make sure that you have selected the best keywords and keyword phrases that define your product and will bring you people that actually want what you have to offer.

Once you have your keywords you have to place them at certain places on your website. You should have your keywords positioned throughout your content and also in the HTML text that is hidden to reader’s eyes. Read more

International Internet Marketing & Choice of Keywords

The proper choice of keywords is an important tool in an internet marketing plan. It is also important in international marketing. I’m simply going to review good keyword practices for internet marketing here. Good internet marketing practices will help you to get more international clients.

We’ll do a foreign market keyword case study later on.

So, let’s maximize the power of internet marketing by looking at the good use of keywords.

Your product has to be great, your sales page must be compelling, but a large factor in getting people to your site is going to be your keywords and how you use them. Read more

4 Ideas To Get Your Website International

Website Localization

You have finally decided to take the plunge and make the web design changes necessary to go after more international sales. Your important web pages are ready to be created in the local language, you have looked at the aspects of the culture that are different from your own, and you need to cover the last little items.

Here are 5 web design ideas that you should follow: Read more

4 Ideas To Get Your Website Visible In A Foreign Country

Website Localization

You have finally decided to take the plunge and work on making your website more visible so you can go after more international sales.

Your main web pages are ready for the foreign market you are targeting. You have looked at the differences in culture and adjusted your communication. And now you are ready for your foreign target market to see your website.

Here are 4 ideas to get more international visibility: Read more

5 Traditional Marketing Steps To Become An International Business

International Business Development With An Easy 5 Step International Marketing Plan

So you want to get more international clients, and realize that you need to do some international marketing. But you are not quite sure what to do.

Well let’s have a look at the different areas of international marketing. Companies often go through these steps one after the other, but not always. You could start an export business for example without going through the first step of Domestic Marketing.

Each step clearly explains:

• where your company is selling, and
• what product you are selling.

You will see very clearly where your company’s business requirements are today with regards to International Marketing. This will also give you a better understanding of what your next step is towards getting more international clients. Read more

How Information Products Sold In Foreign Markets Can Save Your Business When Your Economy Is Slow

Re-purposing information products is an interesting strategy to reach foreign markets with minimum risk and expense. Foreign sales can often make the difference in both good times and bad.

American online businesses are using this strategy to help them get through tough economical times, getting more mileage out of their products for little or no cost.

But they often overlook the value of creating foreign market specific content and re-purposing it. Creating content in a foreign language is an expense. But you don’t need to translate everything you have to establish an effective foreign lead generation system.

This article is part of the Guide To International Lead Generation, which is just one of the marketing strategies in the Business Guide 4 - Build Your International Marketing Strategy essential for effective international business development. Be sure to check them both out.

A well thought out information product marketing strategy, re-purposing the information products, will bring the costs of creating foreign content to a very reasonable amount. Especially if you plan for it right from the start. This is also a very do-able strategy for small businesses to expand internationally.

Here is some advice on using information products whether it be for expanding your business into a new foreign market or getting through a tough economy: Read more

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